close chevron-right chevron-down arrow-right arrow-left facebook linkedin instagram twitter email medium
hero

Make a great move

92
companies
617
Jobs

Brand Marketing Specialist

Vention

Vention

Marketing & Communications
Montreal, QC, Canada
Posted 6+ months ago

Company Description

Vention helps some of the most innovative manufacturing companies automate their production floor in just a few days. Vention's online-first manufacturing automation platform (MAP) enables its clients to design, automate, order, and deploy manufacturing equipment directly from their web browser.

Vention is headquartered in Montreal, Canada, with offices in Berlin and Boston, and is used in over 3,000 factories on 5 continents. As one of Canada’s Most Admired Cultures and Great Place to Work, we are a performance driven culture that cares deeply about happiness. We like ambitious goals, facts & data, and constructive debates. But at the same time, we know that we can’t repeatedly push ourselves if we are not surrounded by an uplifting and caring work environment. Those two sides of our culture, feed each other and are safeguarded with the same level of attention. Our values & principles include:

  • We make our clients successful - we do what’s right for our customers, even when it makes our roles more challenging.
  • We execute and deliver - we set ambitious goals for ourselves and are energized about meeting them.
  • We debate, then commit - we challenge our own perspectives and ideas in pursuit of the best solutions.
  • We innovate to inspire - we value innovation in products, user experiences, and business practices.
  • We collaborate to achieve more - we work as one team to achieve more than we would on our own.
  • We empower our people to reach their full potential - we hold ourselves to high standards but know when to celebrate progress & achievements

Job Description

We are seeking a dynamic Marketing Specialist to join our team. The ideal candidate will be a creative thinker with a passion for marketing and content creation, a strong drive to generate organic traffic, and a dedication to increasing Vention’s brand awareness. The Marketing Specialist will play a pivotal role in managing email marketing campaigns, coordinating social media activities, supporting webinar preparations, coordinating translations, and overseeing SEO content.

Responsibilities:

  • Email marketing:

    • Assist in the creation and execution of email marketing campaigns, including weekly newsletters and automated series.

    • Own and manage the email marketing platform and segmentation processes.

    • Contribute to content-driven strategies to boost engagement and conversations through email channels.

    • Monitor and report on campaign performance.

  • Social media:

    • Collaborate with the brand manager to determine content themes and strategies for social media platforms.

    • Write engaging social media content and work with graphic designers to produce all assets.

    • Schedule, post and manage content across various social media channels.

    • Collect and present performance data, offering insights for the brand manager to make recommendations for improvement based on competitive analysis.

  • Blog and SEO:

    • Collaborate with the brand manager to identify relevant blog topics and determine appropriate content formats (e.g., long-form articles, short-form posts)

    • Write and work closely with other copywriters to produce high-quality content, from leadership to technical pieces.

    • Review and optimize blog content for SEO while keeping the nature of the piece.

  • Translation

    • Coordinate translation efforts for marketing, product and sales as needed.

    • Ensure translated content maintains consistency and accuracy with the original messaging.

Qualifications

  • Bachelor's degree in Marketing, Communications, or related field.
  • Minimum of 2 years of experience in marketing, with a focus on email marketing, social media, and/or content creation.
  • Proven experience in marketing and content creation.
  • Excellent written and verbal communication skills.
  • The capacity to work in French is a plus.
  • Ability to work collaboratively in a fast-paced environment.
  • Detail-oriented with strong organizational skills.
  • Proficiency in SEO principles and practices is a plus.

Additional Information

How We Take Care of You

  • Complimentary beverages and snacks so that you are fuelled and ready for your day
  • Career growth opportunities. Your future matters.
  • Fun-filled social events curated based on diverse interests for our team to celebrate together. From sponsored sports teams to trivia nights.

What to Expect in Your Interview

  • Initial Call
  • Meet the Team
  • Decision & Offer

Commitment to Equal Employment Opportunity

Our culture is an uplifting environment for high achievers. The fast-paced, high-performance environment will give you the opportunity to build products, processes and strategies that will have a lasting impact.

When you join Vention, you join a team of professionals with a diverse variety of experiences, backgrounds, and perspectives. Together, we strive to nurture a supportive and inclusive work environment for all. We push each other to achieve extraordinary results and forge long term relationships as a result of the intensity and passion.

We’re passionate about helping you do your best work. Claim your seat and find out what you can do!

If you're unsure if your experience perfectly matches our job posting, we encourage you to apply anyway! We are happy to chat and get to know you better while you can understand the role as well.